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live on! organ donation campaign
graphic design and social awareness
professor rhonda arntsen
spring 2007
poster + billboards +
grocery bags +
t-shirt
Be political! Students were asked to choose an issue they were passionate about and create a call to action campaign. I chose "register for organ donation" So I urge you to "LIVEON" and register! I targeted young urban adults who often use public transportaion. I was creative (and messy) with spraypaint and sewing, giving my pieces a tactile quality.
for more information:
www.donatelife.net
1.804.782.4920
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